Getting your kid’s haircut shouldn’t make you want to pull out yours
That’s why Snip-its was created: to untangle the haircare challenges of parents trying to find a stimulating and enjoyable hair cutting solution for their kids. At Snip-its, our friendly and knowledgeable staff, animated gadgets, computer games and character filled entertaining environment are all geared to make sure your child leaves with a great looking haircut and, better yet, a great big smile.
Add really fun parties, spa treats, toys and magic to the mix and you’ve got lots more great things to smile about.
What Snip-its is All About
Snip-its is an innovative hair care and branded entertainment concept designed specifically for kids. With its colorful salons, custom cast of animated cartoon characters, interactive computer game Play Stations, the ‘Magic Box’ and a complete line of hair care products specially formulated just for kids, Snip-its has changed the dynamic of children’s hairdressing, turning what has been considered a traditionally mundane and often unpleasant experience into a fun-filled, animated adventure.
Whether you come to Snip-its for a fantastic kids’ haircut, special event hair style, spa treat, fun birthday party, afternoon outing, to purchase our all natural line of salon quality, kid-friendly shampoos, conditioners, and styling aids, or just to browse the cute games & toys or watch our animated show, Snip-its offers a safe, comfortable and entertaining environment that will make your visit Snip-tacular, all the more reasons to come back again and again.
Back in 1993, Joanna Meiseles sought a hair salon that catered to her young children. But instead of a salon, she discovered a business opportunity. That’s because at each hair salon she visited, she either found (1) stylists not wanting to deal with wiggling, squirming kids (2) suboptimal cleanliness standards, or (3) little or no originality in the design – a few books, crayons, a toy here and there or maybe a video (the same one your kid has probably watched a thousand times at home) – nothing innovative. Joanna knew there had to be a better way to crop kid’s hair while entertaining, so that kids would be captivated rather than tearful, and parents would be fascinated rather than fearful.
Even before launching her first Snip-its salon in 1995, Meiseles knew she wanted to create a brand that would be synonymous with quality children’s hair care, all surrounded within a welcoming and entertaining environment. Everything about Snip-its would be proprietary and wholesome: the Snip-its characters, the games and stories, the Magic Box that dispenses a prize in exchange for a swatch of hair at the end of a visit and an all natural line of hair care products specially formulated just for kids.
After two years of extensive research, planning, developing a cast of entertaining characters and creating the Magic that would become the essence of the concept, Joanna opened the first Snip-its salon in Framingham, Massachusetts to rave reviews.
“We’re turning what can sometimes be a challenging experience into a fun-filled, entertaining, family adventure,” says Snip-its president and founder Joanna Meiseles. “The result is a hair salon no kid can resist and a business model enticing to prospective franchisees.”
It’s not too surprising that Meiseles finds entertainment to be the key to getting children through a haircut. Entertainment is in her roots. Meiseles, daughter of a Hollywood producer and granddaughter of the late comic Jack Benny, has thrown her show business heritage into creating a hair salon chain where the haircut is high theatre for young clients. Snip-its is haircuts, parties and lots of other things to smile about.